Thursday 19 February 2015

WWF - Research, Reference and Inspiration

Considering the amount of information that we will be struggling to squeeze into the duration given (Max. 2 minutes) for video submissions, Anna suggested that we work on a simplistic infographic where a mixture of live-action, stop motion (Possibly paper cut outs and real objects) and some basic digital animation (A little Photoshop and After Effects) will be used, by doing so, the animation process will be quite straight forward, especially once we confirm our script and storyboards.

Below are some decent examples we can refer to as we develop our own infographic piece (Done in a variety of mediums while all the same each having their own special type of charm to them):




"Food Rules" is a mixture of pixilation and object stop motion, obviously some things were edited digitally (Like the sizing of some objects, pft, like they were going to actually bother getting three differently sized cucumbers... as well as some text), but overall this is a really appealing way to present a rather thorough set of information. However, they still really need to get better quality voice overs done...


"Ending Overfishing" is a digital piece. So far I have seen a lot of my schoolmates going for this sort of approach (You know, where they rotate around the planet earth in a dramatic fashion...), so chances are we might try to steer clear of that, or perhaps present it in a different kind of style (A traditional approach still sounds quite appealing to me). This one is a lot heavier in terms of the amount of information presented, even compared to "Food Rules", and I am really hoping to avoid talking too much about specific numbers (I repeat, too much, not completely, because even I eventually lost interest when watching examples that did just that).



"The Big Bang" is pretty slick and appealing in terms of its presentation, though it does make use of considerably detailed illustrations (Though it is not to say that we have to do the same). Some slightly more complex After Effects techniques are used as well, complex to me that is, as I only know the basics of that software, and will require a bit more time to learn these sort of techniques (Such as those diffusion effects seen in the graph).


"Olympic Pictograms Through the Ages" mainly presents various images and lightly manipulates some of them with entertaining results, while also working well with the somewhat sarcastically done voiceover and cartoony sound effects. Though then again this is after all focusing on images, so god help us all if they actually needed to make some text/number heavy graph for it...


"GOOD: Jailbirds" is another basically animated piece (Mostly in After Effects from what I can see), it has a pretty appealing art style despite the somewhat serious subject matter it is focusing on, and it overall just feels like one of those stylish infographics (With brightly coloured vector images and some light textures) that had some simple animation thrown into it.

More infographic videos can be found here.

I am definitely starting to see a pattern here with how the information is presented... Perhaps writing out a script from the notes Anna wrote will get the ball rolling for when we actually begin storyboarding the entire thing. While I continue barreling through these detailed notes (Bless her), perhaps that's where I will need to start next.

At the moment, I am still gathering more research, but I do believe that we already have begun to develop a somewhat solid idea. One thing for sure 

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